More prominent and clear log in page easy to locate the areas that need to be filled in and submitted.
Quicker signing process makes it more efficient for users to get help as they can use their social media profiles as a form of log in.
Entrusted with enhancing Sidekick by Suicide&Co's digital presence, my goal was clear: innovate by introducing cutting-edge features or refining existing solutions across apps and in-app functions. Embracing a digital-first mindset, I aimed to seamlessly integrate the digital realm with real-world experiences, ultimately redefining how individuals navigate and improve their emotional well-being through technology. With the app's sensitive subject matter in mind, I approached the project with utmost respect, caution, and sensitivity, ensuring every step aligned with Suicide&Co's overarching mission.
Entrusted with enhancing Sidekick by Suicide&Co's digital presence, my goal was clear: innovate by introducing cutting-edge features or refining existing solutions across apps and in-app functions. Embracing a digital-first mindset, I aimed to seamlessly integrate the digital realm with real-world experiences, ultimately redefining how individuals navigate and improve their emotional well-being through technology. With the app's sensitive subject matter in mind, I approached the project with utmost respect, caution, and sensitivity, ensuring every step aligned with Suicide&Co's overarching mission.
Entrusted with enhancing Sidekick by Suicide&Co's digital presence, my goal was clear: innovate by introducing cutting-edge features or refining existing solutions across apps and in-app functions. Embracing a digital-first mindset, I aimed to seamlessly integrate the digital realm with real-world experiences, ultimately redefining how individuals navigate and improve their emotional well-being through technology. With the app's sensitive subject matter in mind, I approached the project with utmost respect, caution, and sensitivity, ensuring every step aligned with Suicide&Co's overarching mission.
App
Rebranding
2023
UX Research|UX/UI Design
Suicide&Co
Client
Year
Scope of Work
UX Design
UI Design
UX Research
Redesign
UX Design
UI Design
Redesign
Redesign
Redesign
UX Research
Client: Suicide&Co - Sidekick
Client: Suicide&Co - Sidekick
Client: Suicide&Co - Sidekick
UX Design
UI Design
UX Research
Redesign
Suicide&Co’s mission is to support bereaved individuals and open the conversation around suicide relate grief. Their passion for helping others stems from personal experiences of looing a love one from suicide.
Suicide&Co’s mission is to support bereaved individuals and open the conversation around suicide relate grief. Their passion for helping others stems from personal experiences of looing a love one from suicide.
Overview
About Suicide&Co
To develop a new feature or improve the existing digital experience, service or tool (such as apps or in-app functions) of Sidekick by Suicide&Co. With a focus on digital-first solutions to consider how digital meets real-world experiences and how your idea could improve how people manage their emotional wellbeing.
To develop a new feature or improve the existing digital experience, service or tool (such as apps or in-app functions) of Sidekick by Suicide&Co. With a focus on digital-first solutions to consider how digital meets real-world experiences and how your idea could improve how people manage their emotional wellbeing.
Challenge
The solution to this was to make sure that people could manage their emotional wellbeing easily within the app This was done by:
Modern UI design
Leveraging customer data for hyper-personalisation
Transforming information architecture paradigms
Analysing common user journeys and scenarios
Using other successful apps and users as basis of improvement
The solution to this was to make sure that people could manage their emotional wellbeing easily within the app This was done by:
Modern UI design
Leveraging customer data for hyper-personalisation
Transforming information architecture paradigms
Analysing common user journeys and scenarios
Using other successful apps and users as basis of improvement
Solution
Empathise
User Research
User Interview
Competitve Analysis
Define
Affinity
User Personas
Empathy Map
User Journey
Ideate
User Flow
Information Architecture
Design
Wireframe
Hi-Fi Designs
Prototype
Test
Feedbacks
Conclusion
Future Concept
The Design Process
Journey
Employing the fundamental UX framework, the project adhered to the five-step process: Empathise, Define, Ideate, Design, and Test. This structured approach facilitated a thorough exploration of the problem, enabling in-depth analysis and informed decision-making throughout the design journey.
To ensure efficient progress and timely delivery, a project map was crafted. This map outlined specific completion dates for each stage within the 5-step UX framework, enabling precise planning and alignment with project deadlines.
To ensure efficient progress and timely delivery, a project map was crafted. This map outlined specific completion dates for each stage within the 5-step UX framework, enabling precise planning and alignment with project deadlines.
To ensure efficient progress and timely delivery, a project map was crafted. This map outlined specific completion dates for each stage within the 5-step UX framework, enabling precise planning and alignment with project deadlines.
Timeline
Timeline
Project Timeline
Project Timeline
1st week
2nd week
3rd week
4th week
5th week
6th week
Empathise
User Research, User Interview, Competitve Analysis
Define
User Personas, Empathy Map, User Journey, Affinity diagram
Ideate
User flow, & Information Architecture
Design
Wireframe, HI-Fi Design, Prototype
Test
Feedbacks, Conclusion, Future Concept
Suicide&Co don’t particularly have a target audience as there goal is to help everyone who is experience bereavement. As a result a target audience was specifically defined but a general audience was identified instead.
Suicide&Co don’t particularly have a target audience as there goal is to help everyone who is experience bereavement. As a result a target audience was specifically defined but a general audience was identified instead.
Empathise
Target Audience
To gain deeper insights into the target audience and align with the brief requirements, my approach centred on empathising with potential app users. I conducted a thorough blend of qualitative and quantitative data research, ensuring the extraction of primary data directly from the target audience.
In conjunction with my primary research, I conducted secondary research on suicide to enhance my understanding of the topic. Furthermore, comprehensive research was undertaken on Suicide&co, delving into its goals, rationale, and background to gain a nuanced perspective.
To gain deeper insights into the target audience and align with the brief requirements, my approach centred on empathising with potential app users. I conducted a thorough blend of qualitative and quantitative data research, ensuring the extraction of primary data directly from the target audience.
In conjunction with my primary research, I conducted secondary research on suicide to enhance my understanding of the topic. Furthermore, comprehensive research was undertaken on Suicide&co, delving into its goals, rationale, and background to gain a nuanced perspective.
Empathise
User Research
Competitor analysis played a pivotal role as I sought to identify successful strategies and areas for improvement. This enabled me to refine and enhance my own ideas by incorporating proven methods and avoiding pitfalls observed in competitors' approaches.
Empathise
Competitive Analysis
Features
Competitor
Don’t Panic
Mood-tracker
Counselling
Help Resources
Information
Wellness Trends
Hope
Pocketwell
Finch
To gather quantitative data, I devised a survey aimed at compiling pertinent information and uncovering trends within the posed questions. Strategically leveraging Reddit as a platform ensured access to a sizeable pool of respondents. Targeting groups with relevance to suicide specifically honed in on obtaining a meaningful and focused dataset.
To gather quantitative data, I devised a survey aimed at compiling pertinent information and uncovering trends within the posed questions. Strategically leveraging Reddit as a platform ensured access to a sizeable pool of respondents. Targeting groups with relevance to suicide specifically honed in on obtaining a meaningful and focused dataset.
To gather quantitative data, I devised a survey aimed at compiling pertinent information and uncovering trends within the posed questions. Strategically leveraging Reddit as a platform ensured access to a sizeable pool of respondents. Targeting groups with relevance to suicide specifically honed in on obtaining a meaningful and focused dataset.
Findings
71%
71%
Have experienced feelings of sadness or hopelessness recently.
Have experienced feelings of sadness or hopelessness recently.
67%
67%
Thoughts of ending their life.
Thoughts of ending their life.
62%
62%
They don’t have any control of their emotions.
They don’t have any control of their emotions.
Empathise
Empathise
Quantitative Research
Quantitative Research
Adventurous Alex
25
years
·
Student
Engaged
Undeceive
Active
Extroverted
Main Goal
Leave the UK where they can have a remote job which allows them to travel the world.
Goals
List of user goals
Explore new destinations and discover hidden gems through photography
Immerse himself in different cultures and environments around the world
Personal growth by stepping outside of his comfort zone
Pain points & objections
List of points of frustration that the user has encountered
Lack of information, struggles to find reliable resources that he can trust
Time constraints from work don’t allow him to take part in certain things
Expectations & needs
List of things that may be required to use the product or service
Community recommendations from users that have similar experiences
Integration with social media
Silent Sarah
32
years
·
Freelance Designer
Busy
Organised
Passive
Introverted
Main Goal
To become a polyglot so that she can communicate with others on a personal level.
Goals
List of user goals
Have her own book collection
Attend more socialising events with people that she doesn’t know
Pain points & objections
List of points of frustration that the user has encountered
Overwhelmed by too many choices can become indecisive
Lack of immersion opportunities to practice new skills
Expectations & needs
List of things that may be required to use the product or service
Structure and organisation when interacting with a product or service
Community support to see what methods worked for others
Define
Following interviews and meticulous data analysis, I crafted personas embodying the key characteristics and behaviors of potential users for the application. The affinity diagram played a crucial role in synthesizing insights and shaping these personas, ensuring they accurately reflected the diverse needs and preferences of our target audience.
Following interviews and meticulous data analysis, I crafted personas embodying the key characteristics and behaviors of potential users for the application. The affinity diagram played a crucial role in synthesizing insights and shaping these personas, ensuring they accurately reflected the diverse needs and preferences of our target audience.
Following interviews and meticulous data analysis, I crafted personas embodying the key characteristics and behaviors of potential users for the application. The affinity diagram played a crucial role in synthesizing insights and shaping these personas, ensuring they accurately reflected the diverse needs and preferences of our target audience.
Releasing stress by engaging in enjoyable activities.
Starting a new hobby or interest.
Journaling and tracking any improvements within their life.
Relying on others and opening up to them for help.
Coping Strategies
Emotional Struggles
The feeling of never being good enough.
Having negative thoughts.
Not having any coping methods instead bottling everything inside.
Mindset of not being worthy of anything and seeing suicide as the only option.
Reluctant to talk about feelings to others, fear of being judged.
Feeling isolated from the world, mindset of everyone is against them.
Not being understood by others.
Turning to distractions to try and numb the pain they are experiencing.
Social Support
Affinity Diagram
Define
Actions
Download
Registration
Exercises
Wellbeing
Task List
Navigation through app store to download the app
Entering email
address, name and
password. Then
filling out personal
questions .
Exploring different ways of getting help through different exercises within the app.
Track mood changes and see mood
history to check if
there has been
any improvements.
Feeling
Thoughts
Simple and easy to locate name of the app is unique making the search easier.
Registering an account is quite easy and straight forward to do.
Can be deemed
frustrating as you
want help asap not to sign up.
Consistently looking to improve wellbeing everyday and seeing positive results of being consistent.
Improvement
Opportunities
None
Can be deemed
frustrating as you
want help asap not to sign up.
Making the exercises easier to access and the forefront of the app.
Struggling to see a change in . wellbeing as they have no support in real life only through a app.
Define
User Journey
As a new app is being created, crafting the user journey necessitated an exploration of competitor applications. This allowed us to discern user preferences, identifying aspects that were intuitive and challenging in their usage.
As a new app is being created, crafting the user journey necessitated an exploration of competitor applications. This allowed us to discern user preferences, identifying aspects that were intuitive and challenging in their usage.
As a new app is being created, crafting the user journey necessitated an exploration of competitor applications. This allowed us to discern user preferences, identifying aspects that were intuitive and challenging in their usage.
As a new app is being created, crafting the user journey necessitated an exploration of competitor applications. This allowed us to discern user preferences, identifying aspects that were intuitive and challenging in their usage.
As a new app is being created, crafting the user journey necessitated an exploration of competitor applications. This allowed us to discern user preferences, identifying aspects that were intuitive and challenging in their usage.
As a new app is being created, crafting the user journey necessitated an exploration of competitor applications. This allowed us to discern user preferences, identifying aspects that were intuitive and challenging in their usage.
Says
“I feel alone in dealing with my mental health struggles.”
“I don’t know where to turn for help when feeling overwhelmed.”
“I wish there were more resources available to support me.”
“I don’t reach out for help because I don’t want to burden others.”
Thinks
Worries about stigma associated with mental health issues and seeking help.
Longs for supportive community and accessible resources to help their health.
Feels isolated and misunderstood in their struggles with mental health.
Aspires to find effective coping strategies and connect with others.
Feels
Feels isolated and alone in their struggles of mental health.
Worries about the consequences of reaching out to people.
Overwhelmed by different challenges they face daily.
Longs for a change in their daily life.
Does
Engages in online research to learn more about mental health.
Reaches out to friends and family sometimes for help.
Hesitates to get actual professional help.
Engages in self destructive behaviours as a way of coping.
Empathy Map
Define
Information Architecture/User Flow
Define
Define
Information Architecture/User Flow
Problem Statement
Many individuals experience overwhelming feelings of inadequacy, worthlessness, and even contemplate suicide in silence, fearing the impact on others. There is a need to provide effective and accessible support systems that encourage open communication and help individuals cope with their emotional struggles, social isolation, and the absence of a strong support network.
Many individuals experience overwhelming feelings of inadequacy, worthlessness, and even contemplate suicide in silence, fearing the impact on others. There is a need to provide effective and accessible support systems that encourage open communication and help individuals cope with their emotional struggles, social isolation, and the absence of a strong support network.
Wireframes
Design
In order to get an initial idea of the potential design concepts of the rebranded app wireframes were created.
Design
High Fidelity Prototype
In accordance to the problem statement that outline the key problems that gardeners are facing the high fidelity prototype looked to solving that problem.
More prominent and clear log in page easy to locate the areas that need to be filled in and submitted.
Reflection time allocates one minute reflection time that randomly pops up whilst in the app. To enable the users to reflect on their love one that they have lost.
Ai support companion that is constantly available 24/7, acts as a substitute for support and advice when support services are down and you need instant help.
Quicker signing process makes it more efficient for users to get help as they can use their social media profiles as a form of log in.
Ability to add pictures of the love one that has been lost, so that it is in the slideshow. Also there is a time to keep track of how long they have been reflecting for.
Use the chat function to come up with your own prompts are use the pre-made ones that are linked to the speciality of that animal i.e reassurance.
Reflection Time
Ai Support Companion
Sign In
Other Screens
Other Screens
Design
Design
Next Project
FUI: Game Creation
2023
UX Research|UX/UI Design
Suicide&Co
Client
Year
Scope of Work
App
Rebranding
Empathise
User Research
User Interview
Competitve Analysis
Define
Affinity
User Personas
Empathy Map
User Journey
Design
Wireframe
Hi-Fi Designs
Prototype
Test
Feedbacks
Conclusion
Future Concept
User Flow
Information
Architecture
Ideate
Employing the fundamental UX framework, the project adhered to the five-step process: Empathise, Define, Ideate, Design, and Test. This structured approach facilitated a thorough exploration of the problem, enabling in-depth analysis and informed decision-making throughout the design journey.
Journey
The Design Process
Competitor analysis played a pivotal role as I sought to identify successful strategies and areas for improvement. This enabled me to refine and enhance my own ideas by incorporating proven methods and avoiding pitfalls observed in competitors' approaches.
Empathise
Competitive Analysis
43%
Say they speak to others about their emotions.
90%
Want to get help but don’t know how.
93%
Are willing to try anything to solve their bereavement.
Define
User Personas
Define
Affinity Diagram
Define
Empathy Map
Design
Wireframes
In order to get an initial idea of the potential design concepts of the rebranded app wireframes were created.
Design
High Fidelity Prototype
In accordance to the problem statement that outline the key problems that gardeners are facing the high fidelity prototype looked to solving that problem.
Reflection time allocates one minute reflection time that randomly pops up whilst in the app. To enable the users to reflect on their love one that they have lost.
Ability to add pictures of the love one that has been lost, so that it is in the slideshow. Also there is a time to keep track of how long they have been reflecting for.
Reflection Time
Ai support companion that is constantly available 24/7, acts as a substitute for support and advice when support services are down and you need instant help.
Use the chat function to come up with your own prompts are use the pre-made ones that are linked to the speciality of that animal i.e reassurance.
Ai Support Companion
Other Screens
Design
FUI: Game Creation
Next Project
App
Rebranding
Client
Suicide&Co
Year
2023
Scope of Work
UX Research|UX/UI Design
Suicide&Co’s mission is to support bereaved individuals and open the conversation around suicide relate grief. Their passion for helping others stems from personal experiences of looing a love one from suicide.
Overview
About Suicide&Co
To develop a new feature or improve the existing digital experience, service or tool (such as apps or in-app functions) of Sidekick by Suicide&Co. With a focus on digital-first solutions to consider how digital meets real-world experiences and how your idea could improve how people manage their emotional wellbeing.
Challenge
The solution to this was to make sure that people could manage their emotional wellbeing easily within the app This was done by:
Modern UI design
Leveraging customer data for hyper-personalisation
Transforming information architecture paradigms
Analysing common user journeys and scenarios
Using other successful apps and users as basis of improvement
Solution
Journey
The Design Process
Employing the fundamental UX framework, the project adhered to the five-step process: Empathise, Define, Ideate, Design, and Test. This structured approach facilitated a thorough exploration of the problem, enabling in-depth analysis and informed decision-making throughout the design journey.
Test
Feedbacks
Conclusion
Future Concept
Design
Wireframe
Hi-Fi Designs
Prototype
Information
Architecture
Empathise
User Research
User Interview
Competitve Analysis
Define
Affinity
User Personas
Empathy Map
User Journey
User Flow
Ideate
Suicide&Co don’t particularly have a target audience as there goal is to help everyone who is experience bereavement. As a result a target audience was specifically defined but a general audience was identified instead.
Empathise
Target Audience
To gain deeper insights into the target audience and align with the brief requirements, my approach centred on empathising with potential app users. I conducted a thorough blend of qualitative and quantitative data research, ensuring the extraction of primary data directly from the target audience.
In conjunction with my primary research, I conducted secondary research on suicide to enhance my understanding of the topic. Furthermore, comprehensive research was undertaken on Suicide&co, delving into its goals, rationale, and background to gain a nuanced perspective.
Empathise
Competitive Analysis
Empathise
User Research
43%
Say they speak to others about their emotions.
90%
Want to get help but don’t know how.
93%
Are willing to try anything to solve their bereavement.
Findings
71%
Have experienced feelings of sadness or hopelessness recently.
67%
Thoughts of ending their life.
62%
They don’t have any control of their emotions.
43%
Say they speak to others about their emotions.
90%
Want to get help but don’t know how.
93%
Are willing to try anything to solve their bereavement.
Define
User Personas
Competitor analysis played a pivotal role as I sought to identify successful strategies and areas for improvement. This enabled me to refine and enhance my own ideas by incorporating proven methods and avoiding pitfalls observed in competitors' approaches.
Define
Affinity Diagram
Define
User Journey
As a new app is being created, crafting the user journey necessitated an exploration of competitor applications. This allowed us to discern user preferences, identifying aspects that were intuitive and challenging in their usage.
Define
Empathy Map
Information Architecture/User Flow
Ideate
Many individuals experience overwhelming feelings of inadequacy, worthlessness, and even contemplate suicide in silence, fearing the impact on others. There is a need to provide effective and accessible support systems that encourage open communication and help individuals cope with their emotional struggles, social isolation, and the absence of a strong support network.
Problem Statement
Design
Wireframes
Design
High Fidelity Prototype
In accordance to the problem statement that outline the key problems that gardeners are facing the high fidelity prototype looked to solving that problem.
More prominent and clear log in page easy to locate the areas that need to be filled in and submitted.
Quicker signing process makes it more efficient for users to get help as they can use their social media profiles as a form of log in.
Sign In
Sign In
Reflection Time
Reflection time allocates one minute reflection time that randomly pops up whilst in the app. To enable the users to reflect on their love one that they have lost.
Ability to add pictures of the love one that has been lost, so that it is in the slideshow. Also there is a time to keep track of how long they have been reflecting for.
Ai Support Companion
Ai support companion that is constantly available 24/7, acts as a substitute for support and advice when support services are down and you need instant help.
Use the chat function to come up with your own prompts are use the pre-made ones that are linked to the speciality of that animal i.e reassurance.
Next Project
Suicide&Co: Sidekick
User Personas
Define
Define
Wireframes
Design
In order to get an initial idea of the potential design concepts of the rebranded app wireframes were created.